Bloomistry Ad Campaign
Objective
To design a cohesive brand identity and promotional campaign for Bloomistry, a modern flower delivery service. The goal was to capture the brand’s personality through bright, whimsical visuals that evoke joy, creativity, and approachability, while also encouraging user interaction through a landing page sign-up offer.
Client
Concept; student project
Role
Graphic and web designer
I created a light, airy aesthetic using muted pink tones to reflect softness and warmth while keeping the layout clean and easy to navigate. Hand-drawn curves and doodles were incorporated to bring a sense of playfulness and natural charm, echoing the organic forms of flowers. The combination of serif and sans-serif typefaces balances sophistication with approachability.